How are you set up for growing profits and value, and for making your business easier to run? Rate yourself on these traits of top-performing companies.

1

Effective Senior Leadership

You have an effective leadership team and the business can run smoothly in your absence.

People: Productive and Loyal

Your employees are productive and loyal.

High Percentage of Recurring Revenue

You have a high percentage of recurring revenues.

Strong Margins

You generate gross and net margins above the industry norm.

Financial Reporting Processes

You have strong financial reporting processes.

Scalable Sales Process

You use a documented sales process.

Strong SOPs

You have documented operational processes.

High Customer Satisfaction

You track customer satisfaction.

2

Strategic Vision, Planning, and Execution

You have a written vision, mission and strategy with the capacity to execute.

Strategic Culture

You have a strong culture that you actively nurture.

People: Hiring and Training

You can easily hire and train new employees.

Large Market Size

The market supports significant growth of your business.

Unique Products/Services

Your products and services are unique.

Scalable Marketing Process

You use a documented marketing process.

Financial: Budget, Forecast, Actuals

You manage the business using a budget.

Innovation Creates a Competitive Advantage

You foster innovation in every area of the business.

3

Strategic: Business Story

You have a document a lender or investor could read and get a complete understanding of your business.

Financial: Accurate and Credible Financial Reports

Your business financial reports and filings are accurate.

Legal: IP, Contracts, Governance and Litigation

Your legal house is in order.

High Growth Compared to Market

Your business is growing faster than its competitors.

Large Market Share

You have defined your market and niche and have data showing you have dominant market share.

Broad Customer Base

Your business generates revenue from a large number of customers.

Defensible Market

You can defend your market and future revenues from new competitors.

Strong Brand

Your brand is a valuable competitive tool.

Bonus: Strength of M&A Market

Bonus: The market for selling your business is strong.

Where shall we send your results?

Your top business goals: (check all that apply)

Now, what’s your #1 Goal? This is your strategic intent:

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See what your business is worth, and how your margins compare to the competition

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Best-in-class operations have high Strategic Capacity. Here is how your business scores.

Understanding your Strategic Capacity is critical for fine-tuning your business so that it can deliver your goals. Congratulations, you've taken the first step.

Business snapshot

Prepared for—
Business name—
Industry—
Gross revenue—
Profit—
Headcount—
Email—
Mobile phone—

Strategic intent

Goals

  • Stabilize Cashflow
  • Grow Revenues
  • Prepare for Sale
  • Make Business Easier to Run
  • No Goals Selected

Your #1 Goal — this is your strategic intent

  • Stabilize Cashflow
  • Grow Revenues
  • Prepare for Sale
  • Make Business Easier to Run
  • No Priority Selected

Your top bottleneck

—

1
— / 100

Strategic Capacity

  • ✓Become a best-in-class competitor by increasing your strategic capacity.
  • ✓Strategic Capacity measures how well your business can deliver predictable profits, sustainable growth, and transferable value — the key drivers of what a buyer will pay for your business.
  • ✓Leading your business to become a best-in-class competitor also generates wealth and peace of mind.
—/ 100
Growth Capacity
Ability to deliver sustainable growth compared to best-in-class operations.
—/ 100
Value Capacity
M&A transaction readiness — ability to monetize equity value.
Potential Business Value
—
How Strategic Capacity currently maps onto transferable value.
2
Predictable Profits & Cash Flow
—
  • Asset Class
    63
  • Moderate
    63
  • Under Performing
    63

Ability to deliver predictable profits & cash flow.

Predictable Sustainable Growth
—
  • Asset Class
    69
  • Moderate
    69
  • Under Performing
    69

Ability to deliver predictable profitable growth.

Predictable Transferable Value
—
  • Asset Class
    44
  • Moderate
    44
  • Under Performing
    44

Ability to deliver predictable transferable value.

  • Underperforming
  • Moderate
  • Strong

Transferring value at the high multiple requires top 5% performance in all 3 Dimensions of Business Growth. The highlighted cell is where this business currently sits.

Value capacity Low growth capacity
Moderate growth capacity High growth capacity
High value capacity
Score > 85
N/A — —
Moderate value capacity — — —
Low value capacity
score < 40
— — —
3

Current Best Practices

--

Growth Killers

Business is below best practices in

--

Deal Killers

Business is below best practices in

--

Take a moment to read the questions again: how would it feel to run a business where all of the answers are “yes”?
4

Your answers are used to calculate your scores.

Dimension 1: Create Predictable Profits & Cash Flow — your launchpad for growing profits and making your business easier to run

Growth-Driving Objective (Best Practice)Your Answer
1You have an effective leadership team and the business can run smoothly in your absence.--
2Your employees are productive and loyal.--
3You have a high percentage of recurring revenues.--
4You generate gross and net margins above the industry norm.--
5You have strong financial reporting processes.--
6You use a documented sales process.--
7You have documented operational processes.--
8You track customer satisfaction.--

Dimension 2: Create Predictable, Sustainable Growth

Growth-Driving Objective (Best Practice)Your Answer
1You have a written vision, mission and strategy with the capacity to execute.--
2You have a strong culture that you actively nurture.--
3You can easily hire and train new employees.--
4The market supports significant growth of your business.--
5Your products and services are unique.--
6You use a documented marketing process.--
7You manage the business using a budget.--
8You foster innovation in every area of the business.--

Dimension 3: Maximize the Transferable Value of your Business

Growth-Driving Objective (Best Practice)Your Answer
1You have a document a lender or investor could read and get a complete understanding of your business.--
2Your business financial reports and filings are accurate.--
3Your legal house is in order.--
4Your business is growing faster than its competitors.--
5You have defined your market and niche and have data showing you have dominant market share.--
6Your business generates revenue from a large number of customers.--
7You can defend your market and future revenues from new competitors.--
8Your brand is a valuable competitive tool.--
9Bonus: Strength of M&A Market--